Breathe… we are going to create the visual identity for a new Yoga and Pilates studio.
The briefing gives us a clear picture (an iguana) and the naming is the sum of the picture and the name of the entrepreneur (Yulia + iguana = YUGUANA)
Focus. Seek the center. The balance between physical activity and the wellbeing. We draw a line, raw, but controlled, thin but stable. Color balance: active, relaxing. Warm and peaceful.
Breathe out… show it to the world. Take care of the place decorating it with the colors of the brand. So we’ve got everything for the correct development of the brand.
Mens sana in corpore sano